Danner Boots Takes On The
Dramatic Coast of Ireland!
The Story:
How would you spend a trip on the stunning coast of Ireland? For us, there’s no other choice than to experience the spring time’s quieter landscapes by getting muddy and lost on a trail at Slieve League Cliffs, or finding ourselves roaming through a village along the Wild Atlantic Way in the rainfall in search of a charming pub, or by braving the cold with some surfing or sea swimming in Donegal. The point is, we’re seeking adventure and unforgettable moments.. the Irish way.
We don’t want to put on a pair of Danner Boots and stay inside.. Our plan is to position you as the go-to-brand for exploration - whether that be for more technician trails or roaming cobblestoned streets.
We want to help inspire our audience to fulfill bucket list travels in comfort and showcase the best Danner Boots products along the way.
Concept Images.
Adventure, Exploration and Hard Work.
Concept video.
Deliverables.
The goal of this project is to create a multi-faceted story shared across multiple mediums and platforms. A magnetic short film, stunning images and engaging articles shared throughout social and traditional media. Our team are experts at producing high quality, engaging content. We invite your brand to escape the ordinary and join us on our upcoming road trip. We’ll take your gear into the wild to capture authentic and inspired content.
Moher Package: $4,500 USD
5 frames on @therollingvan Instagram stories
20 final client selects, social and web, in perpetuity
1 Reel on @therollingvan
Malin Package: $8,000 USD
1 Instagram in-feed post on @therollingvan feed
10 frames on @therollingvan Instagram stories
45 final client selects, social
and web, in perpetuity
2 Reel on @therollingvan
All deliverables can be tailored for content and budget requirements.
Distribution.
How the world will see your content:
We know you want great content, but it's nothing without a plan to share it with the world. Great distribution is key, so we're working with the best platforms to put eyes on the project. Below is a list of the potential reach.
Target Reach
42 Thousand
Matt & Katie
How @therollingvan & Citizen North came to be.
Six years ago, we went gunnin’ for the road unknown. This moment ignited our odyssey of travel, self-exploration and a career we never expected. Picking up some camera gear early in our travels, we began documenting this lifestyle as if it were our day job. Funny thing, that’s exactly what came to be.
Images and videos were the perfect way to express the authentic stories we were seeking to share. These same stories connected us to reputable brands, corporate companies, and local businesses.